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How to Blog Effectively for Business

In today’s market, every business knows that blogging is a very effective tool to use for finding and converting more leads through inbound (online) strategies. No matter whether a company is B2B or B2C, blogging can help reach more people who will turn into leads to be converted. 
So, why does blogging continue to be so [...]

Twitter Is The Social Media Platform Of Choice For Fortune Global 500 Companies

Burson-Marsteller recently released the results of a survey they conducted to determine where companies engage the most using social media tools.  The study indicates that 79 percent of the largest 100 companies in the Fortune Global 500 index are using at least one of the most popular social media platforms: Twitter, Facebook, YouTube or corporate [...]