PR Needs Social Media to Survive
In a world where the traditional has been turned upside down, Public Relations is not exempt. All Paul Revere had to do was ride his horse through the town shouting but these days who uses horses any more! A good relationship with reporters can be important but it is not the end of the discussion. It seems as if social media does a much better and faster job of sharing information and building word of mouth than traditional newspaper, magazine or even TV or Radio.
Of course, these modes of communication are not dead but if they are to survive and be a viable way to create public awareness for business, social media will have to embraced and respected for what it brings to a PR campaign.
I found a great video from Web Marketing Toady that gives some advice on how local businesses can increase their presence by using social media tools for their PR efforts.
How Local PR Can Increase Traffic To Your Site – Lorrie Thomas
Here’s the DQ:
What has your business done to increase traffic either to your website or to your physical location by combining PR and social media tools? What do you want to understand how to do better in this area?
This is really good news. Thank you for sharing it with all of us!
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amazing stuff thanx
Thanks! This will greatly help a newbie like me.
Just lately, I am considering establishing a small home-based biz. I still do not know how to start so I am fuelling myself with lots of informations from seasoned entrepreneurs, like you.
Very good blog and info…..keep up the great work..
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Kicker
Thanks for posting about this, I would love to read more about this topic.
Hello. How is it going, today? You have here such a well kept blog. I have recently started my own site, and i have some trouble with alot of generic replies to my posts. What do you do with your site, do you have this kind of problems too? Best wishes, Tom I. Johnson
, P.S english is not my language sry if it’s weak
Hi Tom, thanks for the compliment. Writing a blog is lonely work at first so it helps when someone lets you know they are reading. Well, I do have the standard amount of trouble with spam in the comments if that’s what you mean by generic. I use a wordpress plug in called Akismet. It tries to filter out the spam by pulling it onto a section on the dashboard so until I can have a chance to look at it. If it’s spam then I can delete it without having it hit the public post or if not then I can approve it. This helps. BTW, your English is just fine.